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REDEFINE PODCAST
LinkedIn Tips With Adrienne Weimer
Adrienne Weimer has been a certified sales coach and a LinkedIn strategist for over two years, working with mostly woman entrepreneurs. She never thought that her path would lead her here as she has been a certified coach for over five years. Spending four of those years working at LinkedIn as a sales coach. Which was when she realized the need for more information in getting started and helping with unanswered questions that many entrepreneurs struggle with. This experience was just what she needed to become a successful LinkedIn strategist coach. In this episode of “Redefine Podcast with Britni Schroeder “Adrienne shares crucial tips and tricks to create a successful LinkedIn with us.
Being a platform with great variety, LinkedIn has content for everyone and opportunity to have great success.
Here are some tips to help grow your LinkedIn:
- Posting personal content is encouraged! – be yourself, let your full-self shine and clients who relate to you will be drawn to your transparency.
- The algorithm wants your content to get seen! – the LinkedIn algorithm is unique than other platforms. It is more friendly. It looks at Likes, comments, and Dwell time. She shares exactly how to create your content to maximize dwell time to invite engagement on your posts and help grow your platform.
- You don’t have to be consistent! – LinkedIn is less competitive and noisy, so even posting once a week means you are in the 90th percentile of creators. Your content stays relevant for longer periods of time than on other platforms.
- Have a call to action! By having a call to action, it creates more engagement leading to more people following you.
A great new feature on LinkedIn are Newsletters:
- They are one of the hottest new features on LinkedIn
- Essentially you are writing an article which is great for people who love to read articles
- They perform so well because the algorithm wants people to subscribe, and they want people to see your newsletter.
- You get to build up a lot of authority in community with newsletters.
- Repurpose articles for new newsletters.
Another tip is to get confident on LinkedIn.
- How you get confident on LinkedIn is to figure out first how you like to create content. On LinkedIn you get to choose how you want to create content with so many options and they all work!
Follow Adrienne on her social media platforms here:
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I'm Brittni Schroeder!
I’m a Diet Coke drinkin, chocolate eatin, Netflix watchin, all-around good time! I want to show you how to grow and scale your business. Let’s be business BFFs!
