REDEFINE PODCAST
Graham Swim with Abby Studdert
Abby Studdert is a long time friend of Britnni. She is a Business owner of Graham Swim which sells amazing swimsuits. She has an online botique. Abby comes from a long line of an entreupeneral family, from having her paretns being the inverntors and founders of SquattyPotty. The marketing genes have always been in her blood. She began with just writing in a journal with her ideas. From doing MLM to home shops selling jewelry, Abby always strived for success, and she wasn’t afraid of failure. This is Graham Swim with Abby Studdert
My Story
Her first real business was when she started selling jewelry with her sister, which gave her her drive. One thing she has learned from this is that money does not come for free and you have to work super hard to succeed.
The key to success is consistency, showing up, and the willingness to fail to discover what works and what doesnt. If you can handle that then you can keep going until you succeed. Her business is primarily online, she had done a retreat and she recieved a great return for her business. But these dont always work and you have to accept the failure and try again. Abby is an amazing networker, which is one of her superpowers. This is the key to success, especially as an entrepreneur, is being able to network to create these connections to help your business get out there.
The journey to success has so many paths and ways to get there. But some people have the talent to be able to naturally create connections and netwroking easily, although, this can always be learned with hard work. For Abby this had come natural.
Always find your stronsuits and work and your weaknesses. Lean on those strongsuits and use them to help on your path to success.
Tips on Growth Strategy
Abby has learned with her connections how to strive on social media through trial and error. No one has it fully figured out, but we can try to get close. This world is so competitive and i have some great connections that have helped me become great at social media. Influencers definetly play a part in brand marketing. we have found great success in reaching out to micro influencers and also large influencers. Its just determining where you want to put your money and what actually works.
Always find your stronsuits and work and your weaknesses. Lean on those strongsuits and use them to help on your path to success.
You contantly have to be learning and progressing from your failures.
Abby’s Brand comes with the quote “Just put on the suit”. Her daughter and her started their business, when they started they saw this need for an all about body positivity look in the swimsuit world. Swimsuits are hard, you feel vulnerable at times and its hard to be able to feel confident in swimsuits. We tend to be our hardest critics, even when others dont notice the flaws we believe to have. We are all on our different journey in life, and we wanted to show in our brand to not allow your vulnerablities to stop you from what you want to do, so “Just put on the suit” and enjoy how you are now in the moment and start living without fear!!
CONNECT WITH ABBY:
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Website: Grahamswim.com
instagram: @grahamswim
Email: abby@grahamswim.com